RUFFLES

RUFFLES WITHOUT RIDGES

Ruffles wanted to go big for their first TV campaign in 10 years. How big? 6’10” Lakers Anthony Davis big. And since Ruffles are nothing without their ridges, we imagined a world where others lost the things that make them, well, them. You know, just like AD without his… um… yeah, that.

CLIO SPORTS WINNER

Ruffles_RufflesWithoutRidges_1.jpg

ROLE: GCDs

AGENCY: MOTIVE

DIRECTOR: DAVE LADEN

EDITOR: JAY NELSON